Why dedicated numbers
If you run Google LSA, Meta lead ads, and a billboard — and they all share the front-desk number — you can't tell which is producing customers. Dedicated forwarding numbers per campaign solve that: the AI logs the source on every call, the dashboard shows ROI per source, and you can shut off the dead campaigns.
How it's wired
- You tell us how many campaigns / sources you want to track.
- We provision a forwarding number per source. Each one has its own AI assistant configuration: campaign name, qualification questions, offer details.
- You drop those numbers into your ad platforms instead of your main number.
- Every call is tagged in
/admin/callswith the source.
Qualification questions
The AI runs your qualification list before booking. Examples for body-shop ad campaigns:
- Is this for a vehicle you own or a lease?
- Is the vehicle currently drivable?
- Are you filing through insurance, paying out of pocket, or undecided?
- Are you within our service area? (auto-confirms ZIP)
Unqualified leads route to a polite "we're not the right fit, here's why" close instead of bothering an estimator.
Conversion math
Standard click-to-call ads convert ~2-4% of clicks to booked customers. Click-to-call into AI receptionist with full qualification + on-the-spot booking lifts that to ~30-60% of qualified callers. The lift comes from removing the "voicemail → callback" tag-team that loses 50%+ of leads.
Validation
- Spend $20 on a test ad with one of your dedicated numbers.
- Generate at least one call. Confirm the AI greets with the campaign-specific opener.
- Confirm the call shows in
/admin/callswith the source tag.