Campaign source
Preserve supported UTM and click identifiers, landing context, and campaign metadata when they are available.
Call tracking
Connect phone calls to the campaigns that generated them.
Keep the dialed number, campaign source, caller, lead, and downstream outcome connected so your team can see which marketing produces useful phone leads.
Ad or campaign→Tracked phone path→Call + lead→CRM outcome
What gets connected
One phone lead, one traceable path.
When tracking is configured, Magic Receptionist can preserve campaign and call-source context with the call and lead record instead of leaving phone activity disconnected from marketing reporting.
Dialed number
Associate dedicated campaign numbers with the business and campaign they serve, while keeping your main business number separate.
Call and lead
Keep call timing, outcome, lead context, and configured recording or transcript references connected to the same tenant-scoped record.
CRM outcome
Carry source context forward to supported qualification, booking, opportunity, and revenue states instead of stopping attribution at the first ring.
Choose the right path
Call tracking is available in two ways.
Full lead intelligence
Lead Engine
$1,195/month/location
Receptionist plus supported call tracking, lead prioritization, attribution, conversion tagging, and reporting.
- Buy directly through the current Magic Receptionist checkout.
- Keep call and source context together for reporting.
- Use the broader lead-intelligence layer across your location.
Paid-campaign phone path
Ad Agent
$100/month + $1/billable call
A dedicated campaign number and AI call path for paid advertising, with campaign/source context attached to the calls it handles.
- Designed for campaign-specific call handling and attribution.
- A billable call is an Ad Agent-handled inbound campaign call lasting more than 15 seconds. Each unique call is billed once; system and test calls are excluded.
- Existing customers configure and request activation inside their account.
Phone attribution that reaches operations
See the call, the source, and what happened next.
Use Magic Receptionist’s call, lead, and account surfaces to keep phone activity visible to the people managing campaigns and customer follow-up.